Written by 11:00 Logistics News

Logistics optimization market: the importance of digital TMS solutions

logistics optimization market

How the logistics optimization market can improve its efficiency

The transportation industry is actively developing and modern digital innovations are firmly integrated into it. TMS developers offer a variety of solutions to make carriers’ operations as efficient as possible for customers. This moves the logistics optimization market forward by leaps and bounds. Just compare routing software now and five years ago – they are two completely different electronic worlds!
Technology has improved dramatically over this period, and developers are now providing a wide range of options for the logistics industry. Today’s devices not only have comprehensive solutions that meet the needs of the user, but also have an intuitive interface. Logisticians can easily see all the necessary documents, electronically conduct an application, and prepare the necessary operations for execution. Data analysis and reporting tools deserve special attention. Using the settings, it is possible to immediately send the final information to the controlling bodies, which frees up a lot of time for employees. Mobile applications were created for couriers, where they can change the status of the order at the touch of a button. Thanks to the routing functions, the program automatically creates a route for the driver, calculating fuel consumption and travel time in advance. Such moments make it possible to reduce losses and find options for saving resources without losing the efficiency and quality of the services rendered. 

logistics optimization market-2

The variety of digital solutions on the logistics market increases competition among TMS developers. It is easier for companies that have been in the segment for a long time and have an extensive customer base. As for newcomers – startups that have appeared about 2-3 years ago – it is much more difficult for them to take their position in the market. However, the approach of carriers themselves has changed. They are now taking a closer look at offers, choosing which solution would suit their parameters in terms of versatility, price category, and peculiarities of business processes. And in this case, it’s the newcomers who come with unique developments that perfectly fit modern realities that can win.
To remain competitive, TMS companies need to provide the client with an effective tool with an understandable interface at the same time. With the advent of the pandemic, there is a separate focus on last-mile delivery. It is important to customers that a digital solution closes a large number of tasks for them, which removes the need for additional tools. At the same time, developers should understand that each sector has its own characteristics and specific approach. In this case, a great option would be customized solutions that are created for a specific client or direction. From a variety of tools, a program with the right set of functions is formed for him, which ensures efficiency and simplifies the work with the platform.

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